Frequently Asked Questions

Here are our answers to your most frequently asked questions

Who are ActionCOACH Black Country?

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We have been working with business owners in and around the Black Country and the wider West Midlands area since 2007. In that time, we have had the privilege of helping hundreds of business owners on their journey to achieve more profitable businesses and gain more freedom to enjoy their success.

Our Senior Partner, Andy Hemming, has won West Midlands Coach of the Year every year since 2014, and has consistently been ranked in the top 5 ActionCOACHs in the world.

The firm has won the UK's Highest Client Satisfaction Award for 5 consecutive years, Best Client Results for 6 out of the past 7 years and UK and EMEA Firm of the Year.

Most importantly, we see it as a huge responsibility to help the business owners we work with to achieve their goals, and go above and beyond where needed to make sure that happens.

Who are ActionCOACH?

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ActionCOACH was founded in Australia in 1993 by Brad Sugars who is now one of the top business coaches in the world. Since then it has grown to 90 plus countries and there are more than 2,000 ActionCOACH firms globally. The ActionCOACH system for growing businesses has been used in tens of thousands of businesses. That's why we are so confident that if you apply the system as we teach it to you, you will get results.

We believe that being in business should give you more life, hence our definition of a business being "A commercial, profitable enterprise that can work without you".

What's the difference between a Coach and a Senior Partner?

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How do I pay?

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Our clients invest their time, their energy and their money into coaching. When we work with you we will identify quickly the areas in your business where we can help you to get a return on all three.

One of our initial focuses is to generate enough additional profit to pay for what you are investing in your coaching programme, so that you don't have to worry about the investment.

When will I start to see a return on my investment?

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Our clients invest their time, their energy and their money into coaching. When we work with you we will identify quickly the areas in your business where we can help you to get a return on all three.

One of our initial focuses is to generate enough additional profit to pay for what you are investing in your coaching programme, so that you don't have to worry about the investment.

Are there any hidden costs?

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Quite simply no, there are no hidden costs.

How long am I committed for?

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You're not tied into a contract, we operate a 30 day notice period.

What if I want to cancel?

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Our one to one coaching programmes operate on a 30-day notice period.

If you are on our of our 12-week training programmes we would offer a full refund if cancelled prior to the starting date of the course, or, we would try to find alternative course dates that may suit you better.

Will I still have to pay if I miss a one to one coaching session?

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You pay for your sessions each month in advance and we do not offer refunds for missed sessions. You can rearrange coaching sessions, by exception, with 24 hours notice. Please be aware though, that when you fall outside your designated slot, your coach will do all they can to accommodate you, but it will be contingent on their diary. We are very disciplined with our time (that’s what we are here to help you become), and as a result, you may lose your session if you postpone, and your coach’s diary can’t accommodate you.

What if I can't attend one of my 12-week training sessions?

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We know that sometimes life gets in the way, so all we would ask is that you communicate to us that you are unable to make a meeting and we can find ways for you to catch up on the content.

Are there any guarantees?

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We are happy to guarantee our services. We understand that it's a big decision to embark on a coaching programme, and we believe that there shouldn't be any financial risk in doing so.

When you work with us, we become an overhead in your business. If, after 6 months, we haven't made at least enough additional profit to cover your investment in us, we will simply refund the difference, no questions asked, provided that you have done the work we agreed that you should do.

We have never had to pay out on this guarantee!